Creating awareness of IEASA



The Helderberg committee of the IEASA has given some serious attention to promoting the national body to both consumer and non-member estate agents while at the same time promoting the sale of property by its existing members. The promotional platform is in the form of a two-day property exhibition in the Somerset Mall on May 31 and June 1 and is the brainchild of Helderberg chairman Peter Venter. Venter, who has arranged the exhibiton at no cost, is aiming to create public awarenss of the benefits of dealing with IEASA members while highlighting membership benefits to non-members. One of these being the opportunity for free promotion of their stock to pedestrian traffic in the mall. The Helderberg region of about 300 members embraces Gordons Bay, Strand and Somerset West. For more info: Peter 021 856-5060. Article: 4 April 2002 RodneyHayter The Property Professional On-line Edition 41 email: hayter@icon.co.za